Image Options has recently purchased the new large format direct and dye-sublimation printer from Mimaki. The 3.2m/10.49ft wide JV5-320DS enables direct printing on polyester substrates at high speeds and with excellent results. The highly acclaimed productivity and quality features of the previous JV5 have been merged in this model to produce outstanding print on textiles on a super wide scale. Mimaki’s proven Sb52 dye-sublimation ink with their superior colouration characteristics are used delivering vibrant colour and deep hues.
In addition to purchasing the new Mamaki dye-sublimination machine we are also proud to announce our Klieverik GTC 81/3400 – Grand Format heat press for dye fixation onto fabric. Go IO!
I wanted to revisit this project that Image Options collaborated with Nike on because of it’s great execution of turning an average retail space into an amazing branded environment.
Prior to the Santa Monica Classic race day – A Nike sponsored event, Nike had Image Options design, produce and install graphics for the shoe department at Sport Chalet in West LA. Graphics consisted of a tension fabric display, adhesive vinyl floor graphic, table mats and table skirts.
Not only was this space transformed into a stimulating and engaging display to encourage the sale of their shoes, but it was at a strategic location that could be seen from the front of the store.
As Wikipedia puts it, “Benefits of a branded environment can include improved brand position and communication, better customer recognition, and differentiation from competitors,” and I believe this definition has been executed nicely by the Nike team.
Contact Us to find out more about solutions for branding your next environment.
Held at the Anaheim Marriott, the NACMA was celebrating 20 years as the voice of of collegiate sports marketing. This exhibit was created and conceptualized by Tyler James from Oslund Design and engineered and produced by Image Options. The centerpiece for this exhibit was a 18′ tall fabric display resembling a megaphone. 18 custom built megaphones were covered with graphics, hung from the ceiling and were also displayed on custom built pedestals. The curved fabric display was 53′ wide and 8′ tall.
This 40ft x 70ft doublesided jersey was unveiled at the Dodger game to show the new USA Olympic softball team jersey. This jersey has now been shipped off to Beijing to be displayed at the 2008 summer Olympics.