Royals Takeover Campaign
With the early success of E! Entertainments hit new show The Royals Season 1-2 it was no surprise that a massive OOH campaign was in the works for the premier of Season 3. When Image Options received the call they were happy to facilitated a large percentage of the entire OOH campaign.
The Royals is an American television drama series that premiered on E! on March 15, 2015. Created by Mark Schwahn, it is the network’s first scripted series. The show is a loose adaptation of the Michelle Ray novel “Falling for Hamlet”
Image Options would like to wish the new hit nothing but luck and hope that our part was significant enough to contribute to the success of the series. This video shows the amount of effort that went into such a massive OOH campaign.